E commerce in INDIA

The Indian  an e-commerce industry is evolving at a rapid rate, poised to have million people using  to the Internet.  The e commerce business has  changed  the way business is done in India.  Then e commerce is India’s fastest growing. The e-commerce is increasingly attracting customers from Tier 2 and 3 cities, where people have limited access to the brands but have high aspirations. It also developed into the various business segments, with in the highlights on growth, presence of start-ups, and future prospects. There is a growing appetite for international brands and better quality foreign products amongst digitally connected Indian shoppers due to rising income levels and increased awareness. Several categories including lifestyle products doing well for online sales. E commerce that  penetration and easy availability of smartphones has made this an achievable target of e commerce in India. 

The e commerce in India can be broadly categorized as the Domestic and Cross-Border, B2B and B2C, Marketplace and Inventory based, and lastly Single brand and multi brand. Then Indian e commerce market is growing rapidly. This growth is also due to the fact that more Indians now have smartphones, on where they can access the internet. If you would like to sell online in India, it is important to know that there will be a lot of people that order through a mobile app or website. This growth is due to many contributory factors, including rapid adoption of technology by Indian consumers, large increases in the number of internet users, new enabling technologies, innovative business models and alternative payment options offered by E-commerce companies. The India Challenging e-commerce sectors have been facing multiple challenges in their business operations like taxation issues, incidents of fraud, and issues with cyber security, intense competition and preference for payment in cash (COD) by customers, inadequate infrastructure and low digital literacy. For more.............